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As the demand for travel slows down, airlines are now feeling the pinch of recession and Lufthansa is no exception. As the airline has experienced a downward trend in terms of the number of their passengers, Lufthansa has cancelled flights in Frankfurt as well as Bristol. Since May 1, the airline is no longer servicing the said routes even though adjustments have been made to save the route. This is a big disappointment for the airline company since Bristol is one of their new routes they did hope to improve.

To deal with the dwindling demand of the route, the company started to cut the number of flights in this route. Instead of the usual 21 weekly flights, the airline reduced the route to 14 only. But even with this change, Lufthansa still experienced a disappointing 12% decrease of travellers.

But the decision to cut the said route is not permanent. As soon as the number of travellers increase and recession over, the route will be revived. This is only seen as a temporary setback and adjustment so that the company would be able to adjust financially during recession.

This adjustment is helping the company reach their goal of reaching €150 million in investments by year 2013. This amount includes renovations as well as introduction of new routes to compete with some of the industry’s best companies. The company hopes that in September, they would start offering flights from Frankfurt to Dammam. With the challenging economy, Lufthansa is gracefully adjusting even with a few disappointments along the way.